Coming from what is generally an entrepreneur-heavy family I’m only too happy to continue the legacy of passing on the valuable lessons a life geared more towards entrepreneurship teaches. One such lesson is that of letting youngsters whose minds are still developing push and test the boundaries a bit, all within as controlled an environment as possible of course – I mean we don’t want to have to bail anybody out of jail because of something like a fraud charge…
As part of my rather casual study of the world of entrepreneurship however, just for the fun of it really, I noticed a rather interesting trend. The old saying (and somewhat of a cliché) “The rich get richer and the poor get poorer” applies beyond actual, physical currency. In fact, it doesn’t really apply to physical currency at all, but rather applies to the value represented by that currency and money in other forms.
It’s all about time – the richer you are, the more time you have to do the things you want to do as opposed to having to do the things you’re obliged to do, perhaps obliged for your basic survival. This is not to say all wealthy people spend their days golfing (or buying the quality fabric screens for their golfing simulators) or tanning at the beach. Not everybody who is wealthy realises that their wealth resides in the amount of freedom they have by way of their time…
So anyway, going back to the age-old saying of the rich getting richer and the poor getting poorer, when you are afforded the luxury of time to spend as you please, this is when the best ideas to extend your wealth manifest. It’s a bit sad really because the poorest of the poor could use a great million dollar idea or two to not only lift themselves out of poverty, but inevitably take a few people around them with.
When you have time and you’re under no pressure to feed yourself as a result of anything you’re obliged to do, this is when your mind is at its most creative and this is when the true art of creating opportunity out of nothing is developed positively.
There’s a story doing the rounds in the most exclusive of entrepreneurial inner circles about how some 20-something year old, college debt ridden kid learned how to grow any amount of money he could lay his hands on by at least 15%, guaranteed. Well, okay, it was only guaranteed because so far he has been able to do so consistently without failure.
So what he does is simple and it’s brilliant! He pretty much offers companies and other business of all types free marketing as part of a strategy through which he would download slots for fun online and collect the subsequent deposit bonuses on offer. He then reviews all these online casino sites and simply places his sponsor’s ads on the review site in a very unobtrusive manner, thereby giving the featured brands the desired recognition which can be tracked through the likes of click-through counters and affiliate links in some instances.
He says he wishes he could have thought of this back when he really needed the money…
